How long does it take to implement the Sellforte MMM?
How long does it take to implement the Sellforte MMM?
Dec 9, 2022
4
min read
Why should you calibrate Marketing Mix Modeling results with Facebook lift tests?
Why should you calibrate Marketing Mix Modeling results with Facebook lift tests?
Dec 8, 2022
5
min read
Why should I use Marketing Mix Modelling when I have Google Analytics?
Why should I use Marketing Mix Modelling when I have Google Analytics?
Nov 29, 2022
6
min read
MMM Model & Promotion Effectiveness Model Accuracy
MMM Model & Promotion Effectiveness Model Accuracy
Nov 24, 2022
1
min read
Retailers: Do you need to choose between investing 1€ in granted discount in promotion/markdown or 1€ in marketing spend?
Retailers: Do you need to choose between investing 1€ in granted discount in promotion/markdown or 1€ in marketing spend?
Nov 23, 2022
1
min read
How can fashion retailers optimize the combined impact of Promotions, Markdowns and Marketing Spend? All three combinations explained!
How can fashion retailers optimize the combined impact of Promotions, Markdowns and Marketing Spend? All three combinations explained!
Nov 22, 2022
3
min read
Meta MMM Summit 2022 from MMM SaaS provider's perspective
Meta MMM Summit 2022 from MMM SaaS provider's perspective
Oct 31, 2022
6
min read
Measure Marketing ROI both online and offline
Measure Marketing ROI both online and offline
Sep 9, 2022
2
min read
The Omnibus Directive – How does it impact your business?
The Omnibus Directive – How does it impact your business?
Jun 6, 2022
5
min read