Best Marketing Attribution Models

Best Marketing Attribution Models
Oct 28, 2021
7
min read
Why am I frequently Bayesian?

Why am I frequently Bayesian?
Oct 21, 2021
1
min read
What is ROMI and where to start

What is ROMI and where to start
Sep 21, 2021
6
min read
Life after cookies – What the IDFA change can teach us

Life after cookies – What the IDFA change can teach us
Jun 21, 2021
7
min read
Marketing in a Recession

Marketing in a Recession
May 14, 2021
9
min read
Bayesian Data Analysis: A brave new world of statistics

Bayesian Data Analysis: A brave new world of statistics
May 14, 2021
9
min read
MMM - Continuous is better than project-based

MMM - Continuous is better than project-based
May 14, 2021
4
min read
Measure or Die: Why Data-Driven Marketing Is Essential Today

Measure or Die: Why Data-Driven Marketing Is Essential Today
May 14, 2021
9
min read
The Marketing Proof Gap

The Marketing Proof Gap
May 14, 2021
6
min read