Sellforte blog

The Rise of Agentic MMM (Marketing Mix Modeling): How AI Is Transforming Media Optimization

The Rise of Agentic MMM (Marketing Mix Modeling): How AI Is Transforming Media Optimization

Nov 3, 2025 6 min read
Introducing Sellforte AI: Finally, marketing AI that tells you exactly what you should do next (not just what happened in the past)

Introducing Sellforte AI: Finally, marketing AI that tells you exactly what you should do next (not just what happened in the past)

Oct 29, 2025 5 min read
The Missing 24%: Why MMM Without Promotions Behaves Like Last-Click
The Missing 24%: Why MMM Without Promotions Behaves Like Last-Click

The Missing 24%: Why MMM Without Promotions Behaves Like Last-Click

Oct 27, 2025 10 min read
Introducing Sellforte Experiments: Analyze Advanced Geo Lift & Conversion Lift Tests in Minutes (not months)

Introducing Sellforte Experiments: Analyze Advanced Geo Lift & Conversion Lift Tests in Minutes (not months)

Oct 15, 2025 5 min read
25 Marketing Mix Modeling Tools for Accelerating Growth in 2026
MMM Tools

25 Marketing Mix Modeling Tools for Accelerating Growth in 2026

Oct 14, 2025 18 min read
From Channels to Ad Sets: Sellforte's Journey to Ad Set level miROAS

From Channels to Ad Sets: Sellforte's Journey to Ad Set level miROAS

Oct 3, 2025 5 min read
Introducing the World’s First MMM Demo Environment: Open to anyone, anywhere

Introducing the World’s First MMM Demo Environment: Open to anyone, anywhere

Oct 2, 2025 3 min read
What is Incrementality Testing? Guide for Marketers

What is Incrementality Testing? Guide for Marketers

Sep 30, 2025 6 min read
Bid Optimization: How to Calculate the Optimal Bid Values for Your Campaigns Using miROAS

Bid Optimization: How to Calculate the Optimal Bid Values for Your Campaigns Using miROAS

Sep 24, 2025 5 min read