How to measure Offline Media with Marketing Mix Modeling?
How to measure Offline Media with Marketing Mix Modeling?

How to measure Offline Media with Marketing Mix Modeling?

Apr 9, 2024 9 min read
Why treating MMM as just another data science project can lead you astray?
Why treating MMM as just another data science project can lead you astray?

Why treating MMM as just another data science project can lead you astray?

Apr 4, 2024 4 min read
What impact will the loss of cookies have on my business?
What impact will the loss of cookies have on my business?

What impact will the loss of cookies have on my business?

Jan 31, 2024 9 min read
Sellforte becomes an official Meta Business Partner for Measurement
Sellforte becomes an official Meta Business Partner for Measurement

Sellforte becomes an official Meta Business Partner for Measurement

Jan 17, 2024 1 min read
Why Use Daily Level Data in Marketing Mix Modeling?
Why Use Daily Level Data in Marketing Mix Modeling?

Why Use Daily Level Data in Marketing Mix Modeling?

Nov 15, 2023 2 min read
How can marketing agencies use MMM platform for media planning? Part 3: Marketing Timeseries
How can marketing agencies use MMM platform for media planning?

How can marketing agencies use MMM platform for media planning? Part 3: Marketing Timeseries

Nov 2, 2023 6 min read
How marketing agency can use MMM platform for media planning? Part 2: Media optimization
How marketing agency can use MMM platform for media planning? Part 2: Media optimization

How marketing agency can use MMM platform for media planning? Part 2: Media optimization

Oct 31, 2023 5 min read
How can marketing agencies use MMM platform for media planning? Part 1
MMM Platforms for Marketing Agencies

How can marketing agencies use MMM platform for media planning? Part 1

Oct 25, 2023 8 min read
How to track Influencer Marketing performance with MMM
influencer-marketing-job-concept (1)-1

How to track Influencer Marketing performance with MMM

Oct 4, 2023 7 min read