ROAS, iROAS, miROAS: Choosing the Right KPI for Optimizing Media Spend

ROAS, iROAS, miROAS: Choosing the Right KPI for Optimizing Media Spend
Sep 22, 2025
6
min read
Marginal Incremental ROAS (miROAS): What is it? And why does it matter to marketers?
Marginal Incremental ROAS (miROAS): What is it? And why does it matter to marketers?
Sep 17, 2025
4
min read
Introducing Sellforte Performance: Turning MMM Into Daily Action

Introducing Sellforte Performance: Turning MMM Into Daily Action
Sep 17, 2025
3
min read
Introducing Marketing X-Ray: Your First Step Into MMM

Introducing Marketing X-Ray: Your First Step Into MMM
Sep 10, 2025
2
min read
6 Reasons eCommerce & DTC Brands Should Use Marketing Mix Modeling (MMM)
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6 Reasons eCommerce & DTC Brands Should Use Marketing Mix Modeling (MMM)
Sep 3, 2025
4
min read
Introducing Sellforte Home: Your mission control for smarter marketing spend

Introducing Sellforte Home: Your mission control for smarter marketing spend
Aug 27, 2025
2
min read
How Much Does It Cost to Develop a State-of-the-Art Marketing Mix Modeling Platform?

How Much Does It Cost to Develop a State-of-the-Art Marketing Mix Modeling Platform?
Aug 21, 2025
2
min read
Sellforte Appoints Edward Ford as Marketing Director to Accelerate Growth

Sellforte Appoints Edward Ford as Marketing Director to Accelerate Growth
Aug 18, 2025
1
min read
Sellforte Achieves 76 NPS in 2025 Customer Happiness Survey

Sellforte Achieves 76 NPS in 2025 Customer Happiness Survey
Aug 18, 2025
8
min read
