The history of econometrics in marketing
The history of econometrics in marketing
Mar 22, 2023
8
min read
What Is Incrementality in Marketing and Why Does It Matter So Much?
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What Is Incrementality in Marketing and Why Does It Matter So Much?
Feb 22, 2023
6
min read
How do you get media data into the Marketing Mix Modeling software?
How do you get media data into the Marketing Mix Modeling software?
Jan 26, 2023
3
min read
Why Use Continuous Marketing Mix Modeling Instead of Projects?
Why Use Continuous Marketing Mix Modeling Instead of Projects?
Jan 19, 2023
3
min read
Why Marketing Mix Modeling is relevant for E-com business?
Why Marketing Mix Modeling is relevant for E-com business?
Jan 11, 2023
5
min read
Business Case: Value Assessment for Marketing Mix Modeling
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Business Case: Value Assessment for Marketing Mix Modeling
Dec 21, 2022
9
min read
Why Marketing Mix Modeling projects fail
Why Marketing Mix Modeling projects fail
Dec 13, 2022
5
min read
Does Marketing Mix Modeling use GDPR or CCPA related Data?
Does Marketing Mix Modeling use GDPR or CCPA related Data?
Dec 12, 2022
1
min read
How long does it take to implement the Sellforte MMM?
How long does it take to implement the Sellforte MMM?
Dec 9, 2022
4
min read