How do you get media data into the Marketing Mix Modeling software?
How do you get media data into MMM?

How do you get media data into the Marketing Mix Modeling software?

Jan 26, 2023 3 min read
Why you should use continuous Marketing Mix Modeling (instead of MMM projects)
Why you should use continuous Marketing Mix Modeling (instead of MMM projects)

Why you should use continuous Marketing Mix Modeling (instead of MMM projects)

Jan 19, 2023 3 min read
Why Marketing Mix Modeling is relevant for E-com business?
online-shopping-business-icon-retro-computer-keyboard

Why Marketing Mix Modeling is relevant for E-com business?

Jan 11, 2023 5 min read
Business Case: Value Assessment for Marketing Mix Modeling
Business Case: Value Assessment for Marketing Mix Modeling

Business Case: Value Assessment for Marketing Mix Modeling

Dec 21, 2022 9 min read
Why Marketing Mix Modeling projects fail
Why Marketing Mix Modeling projects fail

Why Marketing Mix Modeling projects fail

Dec 13, 2022 5 min read
Does Marketing Mix Modeling use GDPR or CCPA related Data?
Does Marketing Mix Modeling use GDPR or CCPA related Data?

Does Marketing Mix Modeling use GDPR or CCPA related Data?

Dec 12, 2022 1 min read
How long does it take to implement the Sellforte MMM?
Sellforte implementation

How long does it take to implement the Sellforte MMM?

Dec 9, 2022 4 min read
Why should you calibrate Marketing Mix Modeling results with Facebook lift tests?
Why should you calibrate MMM results with Facebook lift tests?

Why should you calibrate Marketing Mix Modeling results with Facebook lift tests?

Dec 8, 2022 5 min read
Why should I use Marketing Mix Modelling when I have Google Analytics?
Marketing Mix Modeling and Google Analytics

Why should I use Marketing Mix Modelling when I have Google Analytics?

Nov 29, 2022 6 min read