Does Marketing Mix Modeling use GDPR or CCPA related Data?
Does Marketing Mix Modeling use GDPR or CCPA related Data?

Does Marketing Mix Modeling use GDPR or CCPA related Data?

Dec 12, 2022 1 min read
How long does it take to implement the Sellforte MMM?
Sellforte implementation

How long does it take to implement the Sellforte MMM?

Dec 9, 2022 4 min read
Why Calibrate Marketing Mix Modeling with Facebook Lift Tests?
Why should you calibrate MMM results with Facebook lift tests?

Why Calibrate Marketing Mix Modeling with Facebook Lift Tests?

Dec 8, 2022 5 min read
Why should I use Marketing Mix Modelling when I have Google Analytics?
Marketing Mix Modeling and Google Analytics

Why should I use Marketing Mix Modelling when I have Google Analytics?

Nov 29, 2022 6 min read
MMM Model & Promotion Effectiveness Model Accuracy
MMM Model & Promotion Effectiveness Model Accuracy

MMM Model & Promotion Effectiveness Model Accuracy

Nov 24, 2022 1 min read
How Fashion Retailers Optimize Promotions, Markdowns and Marketing
Fashion Retailers: Optimize Promotions, Markdowns & Marketing Spend

How Fashion Retailers Optimize Promotions, Markdowns and Marketing

Nov 22, 2022 3 min read
Retailers: Should You Invest 1€ in Discounts or 1€ in Marketing Spend?
Do you need to choose between investing 1€ in granted discount in promotion/markdown or 1€ in marketing spend?

Retailers: Should You Invest 1€ in Discounts or 1€ in Marketing Spend?

Nov 13, 2022 1 min read
Meta MMM Summit 2022 from MMM SaaS provider's perspective
Meta MMM Summit 2022 from MMM SaaS provider's perspective

Meta MMM Summit 2022 from MMM SaaS provider's perspective

Oct 31, 2022 6 min read
Delivering measurable customer value: Sellforte Customer Happiness Survey 2022 received an NPS of 56%
sellforte nps 2022

Delivering measurable customer value: Sellforte Customer Happiness Survey 2022 received an NPS of 56%

Sep 9, 2022 9 min read