Chris Kervinen

Chris Kervinen

Senior Manager @ Sellforte

Posts by Chris Kervinen
We are attending OMR22, see you there!
We are attending OMR22, see you there!

We are attending OMR22, see you there!

Apr 28, 2022 2 min read
Best Marketing Attribution Models
Best Marketing Attribution Models

Best Marketing Attribution Models

Oct 28, 2021 7 min read
Life after cookies – What the IDFA change can teach us
Sellforte | Life after cookies – What the IDFA change can teach us

Life after cookies – What the IDFA change can teach us

Jun 21, 2021 7 min read
Marketing Data and Analytics: A Broken Promise and How to Fix It
 Marketing Data and Analytics in 2020: A failed promise and how to fix the issue

Marketing Data and Analytics: A Broken Promise and How to Fix It

May 14, 2021 5 min read
Measure or Die: Why Data-Driven Marketing Is Essential Today
Measure or Die – Why data-driven marketing is a must-have mindset in 2020

Measure or Die: Why Data-Driven Marketing Is Essential Today

May 14, 2021 9 min read
The Good, The Bad and The Ugly Promotions
The Good, The Bad and The Ugly Promotions

The Good, The Bad and The Ugly Promotions

May 14, 2021 7 min read
What data do I need for Marketing Mix Modeling?
What data do I need for Marketing Mix Modeling?

What data do I need for Marketing Mix Modeling?

May 14, 2021 5 min read
Some good marketing news #1
Some good marketing news #1

Some good marketing news #1

May 14, 2021 2 min read
MMM - Continuous is better than project-based
MMM - Continuous is better than project-based

MMM - Continuous is better than project-based

May 14, 2021 4 min read