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How to optimize media spend allocation across channels with Sellforte AI?

Sellforte AI can be used to find optimal media spend allocation for each channel. This article shows example prompts for channel-level optimization, and typical outputs based on Sellforte's public demo .

Example prompt: How should I allocate my media spend across channels for the next 4 weeks to maximize sales?

Typical Output 1: Summary

Sellforte AI typically starts with a summary:

  • How much was reallocated
  • What is the revenue impact of the reallocation
  • How did the ROI, CPA and other relevant metrics change based on the reallocation?

Optimizing channel spend with Sellforte AI: Summary

Typical Output 2: Detailed spend plan by channel

After the summary, Sellforte AI typically shows detailed spend plan by channel, including comparison of spend and incremental sales between business-as-usual and the optimized scenario

Optimizing channel spend with Sellforte AI: Spend allocation table

Typical Output 3: Top recommendation and assumptions

In the end, Sellforte AI typically summarizes key recommendations, and summarizes the assumptions behind the optimized scenario.

Optimizing channel spend with Sellforte AI: Top recommendations & assumptions