Juha Nuutinen

Juha Nuutinen

CEO and Co-Founder of a Marketing SaaS startup. Sellforte is focused on ROMI, campaign and promotion effectiveness as a SaaS solution. We have happy customers, state-of-the-art analytics, scalable product and strong backing from our investors Sonae IM, Icebreaker VC and Bonnier Ventures.

Build or Buy? In-house MMM solution vs Sellforte

Marketing Mix Modeling

Build or Buy? In-house MMM solution vs Sellforte

Oct 30, 2024 7 min read

Offline vs. Online Media in Fashion Retail: When Does Offline Win?

Marketing Mix Modeling

Offline vs. Online Media in Fashion Retail: When Does Offline Win?

May 13, 2024 5 min read

What impact will the loss of cookies have on my business?

Marketing Mix Modeling

What impact will the loss of cookies have on my business?

Jan 31, 2024 9 min read

Gross Profits Per Market Using MMM

Marketing Mix Modeling

How to Optimize eCommerce Gross Profits Per Market Using MMM?

Sep 28, 2023 6 min read

Why use Shopify data instead of Google Analytics in media optimization?

Marketing Mix Modeling

Why use Shopify data instead of Google Analytics in media optimization?

Sep 14, 2023 6 min read

Why optimize eCommerce Scalability?

Marketing Mix Modeling

Why optimize eCommerce Scalability?

Sep 13, 2023 7 min read

Explore the intricacies of optimizing eCommerce KPIs using Marketing Mix Modeling (MMM). Revenue Metrics.

Marketing Mix Modeling

How Can MMM Help Optimize eCommerce Revenue Metrics?

Sep 5, 2023 6 min read

How Can MMM Help Optimize eCommerce KPI Challenges?

Marketing Mix Modeling

How Can MMM Help Optimize eCommerce KPI Challenges?

Sep 4, 2023 11 min read

Business Case: Value Assessment for Marketing Mix Modeling

Marketing Mix Modeling

Business Case: Value Assessment for Marketing Mix Modeling

Dec 21, 2022 9 min read