Resources
Guides, videos, podcast episodes and blog posts about marketing effectiveness
handbookHow to get your dream marketing budget
Looking to excel next year's budgeting? Grab this guide and learn how to get Finance on your side in the negotiations!
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handbookMarketing Effectiveness Guide - 2022 edition
Are you looking to learn something new about data-driven marketing and over time, improve the effectiveness of your marketing investments?r
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handbookThe Ultimate ROMI Guide For Marketing Executives
Gartner’s CMO Spend Survey revealed that marketing budgets have dropped to 6.4% of overall company revenue in 2021, down from 11% in 2020. How to prevent this happening to your budget?
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handbookMarketing Attribution guide
A marketing attribution guide that helps you to follow your northern star
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handbookMarketing Data Guide
Although putting your data into the right format might seem like a world of trouble, we guarantee that it will be worth it. In the future data will be one of the most valuable assets companies can possess.
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handbookPromotion Effectiveness guide - 2022 Edition
Are you looking to learn something new about data-driven marketing and over time, improve the effectiveness of your marketing investments?
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