Customer cases
Real world examples of how Marketing Mix Modelling creates value.
Selected success stories
Finnish Design Shop / Furniture Retail
Finnish Design Shop partnered with Sellforte's Marketing Mix Modeling to overcome data bias and complex budgeting, enabling precise, data-driven marketing decisions.
Peek & Cloppenburg
Learnings and insights for an omnichannel retailer MMM implementation
MAX Burgers / Fast Food
Combining short- and long-term Marketing Mix Modelling to get ahead as a challenger brand
Verkkokauppa.com / Home electronics retail
Verkkokauppa.com wanted to measure and forecast how much incremental revenue its campaigns were driving and how they compare to each other
DOUGLAS / Beauty E-Commerce
How the international beauty retailer supercharged its promotion planning with data science
WMR / Agency
Case WMR: Scaling growth without sacrificing profitability
Orkla / FMCG
How the beloved house of brands built unified measurement system to track its brands’ performance together with Sellforte
Elkjøp / Home electronics retail
How the largest electronics retailer in the Nordic countries discovers new growth opportunities with Sellforte’s Marketing Effectiveness Platform
C&A / Fashion retail
How one of the biggest fashion retail chains in Europe built competitive advantage by integrating Sellforte’s solution to its campaign & marketing planning process
Finlayson / Textiles
How the iconic textile company discovered new growth opportunities with Sellforte’s Marketing Effectiveness Platform
MOI Mobiili / Telecommunications
How the Finnish telecommunication company improved its productization and new media piloting through Sellforte
Benecol / FMCG
Building an effective testing & learning loop for marketing with continuous marketing mix modeling platform
Cloetta / FMCG
How the leading confectionary company in the Nordics improved its Media ROI and gained +13% more sales in Finland with Sellforte’s advanced Marketing Mix Modeling solution
Stockmann / Fashion retail
How the most prestigious department store chain in Finland increased its annual sales by 900K€ in only few weeks with Sellforte
Kotipizza / Restaurant chain
How the largest pizza restaurant chain in the Nordics increased its ROMI by +83% with Sellforte
Gigantti / Home electronics retail
How a leading Finnish home electronics brand identified their most profitable advertising channel
Musti Group / Specialty retail
How the biggest pet care retailer in the Nordics improved its leaflet promotions with Sellforte
Stockmann Delicatessen / Grocery retail
How the top premium grocery chain improved its Promotion Effectiveness with Sellforte
Jysk / Furniture retail
How one of the biggest global furniture retailers optimized its leaflet distribution strategy in Finland with Sellforte
Tokmanni / Discounter
How Finland’s largest discount store improved the performance of their marketing leaflet strategy
“The Sellforte team has been instrumental in helping us gain deeper understanding on the short- and long-term impact of our marketing. This has allowed us to devise effective strategies to accelerate growth and maximize ROI.”
