Marketing Effectiveness

Marketing Effectiveness Guide - 2022 edition

What you will find from this ebook:


  1. Marketing in 2022
    Covid-19 pushed us into digital spaces, while we're soon left cookieless. So what’s happening to marketing during these turbulent times?
  2. Marketing effectiveness in a nutshell
    Measuring marketing effectiveness comes in many forms, so how to get started
  3. How to calculate media channel ROMI
    Three steps to discover the sales effects of individual media channels and other insights you need to succeed
  4. AI-powered solutions
    Marketing Effectiveness Analysis is not difficult per se but can be extremely laborious. Luckily there are solutions to make it easier.


Download the guide

This guide walks you through the basics of Marketing Effectiveness analysis, so that you can make sure your marketing budget gets spent the most optimal way.


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